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Shoeisha Co., Ltd.

Address 5 Funamachi Shinjuku-ku Tokyo, JAPAN ZIP:160-0006
Representative Name Kaoru Usui
Annual Revenue closed
No. of Employees 185
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Eisuke Tachikawa Recommendation! ([Evolutionary Thinking][Tokyo Disaster Prevention])
Chiki Ogigami Recommendation! (Critic / Radio personality)

Toyota, Kokuyo, Meiji, ASICS, ASKUL, various small and medium-sized companies, etc. ......
What exactly is "phase-free", which is being adopted in all areas?
The first book by a leading expert on the subject!

[We should prepare for earthquakes" and "We must take disaster countermeasures. Why do disasters happen again and again, even though everyone thinks so?

It is not easy for those of us who are trying to live our daily lives to invest our budgets and time in something that is only valuable in times of emergency. If this is the case, why not design everything on the premise that we cannot be prepared from the beginning?

The adoption of "phase-free" design, which does not distinguish between phases of society, has been gaining momentum in a wide variety of industries and has been widely discussed in the media. This book is the first guidebook by a leading expert in this field, which provides basic knowledge about such "phase-free" design and how to apply it to business.

[Examples of cases covered in this book].
*In case of emergency, it can be used as an emergency power source! Prius PHEV (Toyota Motor Corporation)
*A product 20 years old is in the spotlight again! Power Tank (Mitsubishi Pencil)
ASICS / Naruto City, Tokushima Prefecture / Imabari City, Ehime Prefecture / Toshima Ward / Kokuyo / Meiji / Cosmotec / Develop / Honda Motor / Aoyama Shoji / etc.

[Excerpts from the table of contents]
Chapter 1: [Disaster] as a [Social Issue]
Hazard and Disaster / Reasons Why Disaster Reduction Business is Difficult / Thinking from "Unpreparedness" / From "Cost" to "Value" / From "Solutions" to "Participation" /etc.

Chapter 2: From the Emergence Site
Setting rules for freedom/ Conflicts in introducing the certification system/ [Everyday life] has become a red ocean/ etc.

Chapter 3: Exploring Needs Across Phases
Gaining perspective from definitions and principles/ Creating value regardless of social context/ The five principles/ Capturing needs that have not yet manifested/ etc.

Chapter 4: How to Create Phase-Free Thinking in Forecasting/ Don't get too carried away with [honorable mission]/ Think from categories/ You have more potential than the experts/etc.

Chapter 5: To move forward into the future without leaving anyone behind
Community-specific phase-free / Remaining challenges in assisting disaster victims / Disasters strike those who are vulnerable /etc.

[download bonus].
Phase Free Worksheet

SD item code:12596364

Detail Price & Quantity
S1
Tadayuki Sato (Author)
佐藤 唯行 (著)
(176730)
JAN:9784798176734
(176730) JAN:9784798176734

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Details
Item added on: 2024/7/25
Dimensions
Format:46
Number of pages: 208
Specifications
Country of manufacture: Japan
Material / component: Format:Book (paper)
Year of manufacture: 2024
Product tag: None

Description

Eisuke Tachikawa Recommendation! ([Evolutionary Thinking][Tokyo Disaster Prevention])
Chiki Ogigami Recommendation! (Critic / Radio personality)

Toyota, Kokuyo, Meiji, ASICS, ASKUL, various small and medium-sized companies, etc. ......
What exactly is "phase-free", which is being adopted in all areas?
The first book by a leading expert on the subject!

[We should prepare for earthquakes" and "We must take disaster countermeasures. Why do disasters happen again and again, even though everyone thinks so?

It is not easy for those of us who are trying to live our daily lives to invest our budgets and time in something that is only valuable in times of emergency. If this is the case, why not design everything on the premise that we cannot be prepared from the beginning?

The adoption of "phase-free" design, which does not distinguish between phases of society, has been gaining momentum in a wide variety of industries and has been widely discussed in the media. This book is the first guidebook by a leading expert in this field, which provides basic knowledge about such "phase-free" design and how to apply it to business.

[Examples of cases covered in this book].
*In case of emergency, it can be used as an emergency power source! Prius PHEV (Toyota Motor Corporation)
*A product 20 years old is in the spotlight again! Power Tank (Mitsubishi Pencil)
ASICS / Naruto City, Tokushima Prefecture / Imabari City, Ehime Prefecture / Toshima Ward / Kokuyo / Meiji / Cosmotec / Develop / Honda Motor / Aoyama Shoji / etc.

[Excerpts from the table of contents]
Chapter 1: [Disaster] as a [Social Issue]
Hazard and Disaster / Reasons Why Disaster Reduction Business is Difficult / Thinking from "Unpreparedness" / From "Cost" to "Value" / From "Solutions" to "Participation" /etc.

Chapter 2: From the Emergence Site
Setting rules for freedom/ Conflicts in introducing the certification system/ [Everyday life] has become a red ocean/ etc.

Chapter 3: Exploring Needs Across Phases
Gaining perspective from definitions and principles/ Creating value regardless of social context/ The five principles/ Capturing needs that have not yet manifested/ etc.

Chapter 4: How to Create Phase-Free Thinking in Forecasting/ Don't get too carried away with [honorable mission]/ Think from categories/ You have more potential than the experts/etc.

Chapter 5: To move forward into the future without leaving anyone behind
Community-specific phase-free / Remaining challenges in assisting disaster victims / Disasters strike those who are vulnerable /etc.

[download bonus].
Phase Free Worksheet

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