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Osaka University Press
Address | Osaka University West Front Ymadaoka2-7 Suita-shi Osaka, JAPAN ZIP:565-0871 |
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Representative Name | MITSUNARI KENJI |
Annual Revenue | closed |
No. of Employees | 7 |
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SD item code:11062032
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S1 |
Keizo Saji, "One Hundred Faces," A Rare Businessman from Osaka
Original text before translation
佐治敬三“百面相”大阪が生んだ稀代の経営者
(978-4-87259-527-7)
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(978-4-87259-527-7)
Wholesale Price: Members Only
1 pc /set
In Stock
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Dimensions |
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A4 size, 92 pages
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Specifications |
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Country of manufacture: Japan
Material / component: Paper
Package: Individual Packaging
Year of manufacture: 2019
Product tag: None
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Description
Written by Kazuhiro Matsunaga Keizo Saji is the second generation of Kotobukiya (now Suntory). His advertising and novelty strategies, developed in collaboration with Ken Kaiko and Hitomi Yamaguchi, attracted a great deal of attention and led to the draft beer war and wine boom, and he built up Kotobukiya into a major corporation. The exhibition will look back on the life of Keizo, who was not only a businessman but also a man of many other faces, as "Hyakumensho" (one hundred faces), as he continued to take on challenges with the spirit of "try and see what happens" while having a dream of becoming a chemist. This is the catalogue of the 13th special exhibition of the Osaka University Museum of Arts and Sciences. |
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Keizo Saji is the second generation of Kotobukiya (now Suntory). His advertising and novelty strategies, developed in collaboration with Ken Kaiko and Hitomi Yamaguchi, attracted a great deal of attention and led to the draft beer war and wine boom, and he built up Kotobukiya into a major corporation. The exhibition will look back on the life of Keizo, who was not only a businessman but also a man of many other faces, as "Hyakumensho" (one hundred faces), as he continued to take on challenges with the spirit of "try and see what happens" while having a dream of becoming a chemist. This is the catalogue of the 13th special exhibition of the Osaka University Museum of Arts and Sciences.