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Shoeisha Co., Ltd.

Address 5 Funamachi Shinjuku-ku Tokyo, JAPAN ZIP:160-0006
Representative Name Kaoru Usui
Annual Revenue closed
No. of Employees 185
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Approaching customers based on their interest data
A new sales method [Intent Sales].

*Creating a list of clients to approach takes an enormous amount of time and man-hours.
*While conducting needs analysis through cold-call interviews, the market environment and customer needs have changed.
*Despite close communication with customers, it does not lead to an order.

All of these sales organization issues can be solved with Intent Sales!

All of the above have one thing in common: they all result in inefficient sales activities that are not optimized due to a lack of understanding of the customer.
Organizations in this situation need to introduce Intent Sales, a [customer-driven] sales method that focuses on customer interests (=intent).
Intent selling is a new sales method that analyzes intent data, which shows the intent of customer behavior on the Web, identifies the optimal timing for customers with increased needs, and approaches them with the right message and channel.
In the U.S., 62% of BtoB companies have already implemented intent data solutions, and it is becoming a commonplace sales technique.
Read this book to provide the content and proposals that your customers truly want.

*Features of this book
This book explains the cycle to achieve intent selling based on the "intent wheel" proposed by the author.
You will learn the procedure for understanding customer interests and approaching them through multiple channels such as advertisements and SNS, the procedure for closing a business meeting* that proceeds according to the customer's intention, and the procedure for generating new customer interests using multiple channels.
In addition, the book organizes issues in BtoB sales, discusses how Intent Sales solves those issues, and introduces specific steps necessary for implementing the system, as well as case studies of companies that have actually implemented the system.

SD item code:12694495

Detail Price & Quantity
S1
Hakuyo Ogasawara (Author)
小笠原 羽恭 (著)
(187320)
JAN:9784798187327
(187320) JAN:9784798187327

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Details
Item added on: 2024/9/2
Shipping Date
About 1 week
Dimensions
Format:A5
Number of pages:192
Specifications
Country of manufacture: Japan
Material / component: Format:Book (paper)
Year of manufacture: 2024
Product tag: None

Description

Approaching customers based on their interest data
A new sales method [Intent Sales].

*Creating a list of clients to approach takes an enormous amount of time and man-hours.
*While conducting needs analysis through cold-call interviews, the market environment and customer needs have changed.
*Despite close communication with customers, it does not lead to an order.

All of these sales organization issues can be solved with Intent Sales!

All of the above have one thing in common: they all result in inefficient sales activities that are not optimized due to a lack of understanding of the customer.
Organizations in this situation need to introduce Intent Sales, a [customer-driven] sales method that focuses on customer interests (=intent).
Intent selling is a new sales method that analyzes intent data, which shows the intent of customer behavior on the Web, identifies the optimal timing for customers with increased needs, and approaches them with the right message and channel.
In the U.S., 62% of BtoB companies have already implemented intent data solutions, and it is becoming a commonplace sales technique.
Read this book to provide the content and proposals that your customers truly want.

*Features of this book
This book explains the cycle to achieve intent selling based on the "intent wheel" proposed by the author.
You will learn the procedure for understanding customer interests and approaching them through multiple channels such as advertisements and SNS, the procedure for closing a business meeting* that proceeds according to the customer's intention, and the procedure for generating new customer interests using multiple channels.
In addition, the book organizes issues in BtoB sales, discusses how Intent Sales solves those issues, and introduces specific steps necessary for implementing the system, as well as case studies of companies that have actually implemented the system.

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Estimated Arrival
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Sea Mail From Jul.29th 2025 to Sep.30th 2025
Air Mail From Jul.11th 2025 to Jul.15th 2025
EMS From Jul.10th 2025 to Jul.15th 2025
Pantos Express From Jul.14th 2025 to Jul.17th 2025
DHL From Jul.10th 2025 to Jul.14th 2025
UPS From Jul.10th 2025 to Jul.14th 2025
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Notes

Some trading conditions may be applicable only in Japan.

This product (book) is subject to the Resale Price Maintenance Program. The law allows the manufacturer (publisher) to specify the sales price. We ask that your company also adhere to the resale price specified by us. In the unlikely event that you fail to do so, we may terminate the transaction. Thank you very much for your understanding and cooperation.
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